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Visitor guidance
Teterow town council
Design and development of a new visitor guide system in the Teterow town centre
June 2019 to October 2020
The visitor guidance system is complex and designed for different target groups. Pedestrians are guided through the city centre, and the hiking trail network and cycling concept are connected. Information boards are attached to the historic buildings, which make further information digitally accessible via QR code. In addition, there is a digital city tour that tells historical stories, e.g. the "Schildbürgerstreiche". This is to be constantly updated. This is a particularly good way of awakening young people's interest in the town's history.
The system includes tourist and leisure industry offers as well as information on shopping opportunities and events. The use of internationally recognised symbols makes orientation easier, even for non-native speakers. The POIs (places of interest) are also described in English.
The historic old town with its cobblestones is a challenge when it comes to accessibility. Nevertheless, it has been possible to make it easier for people with disabilities to use the tourist attractions. Routes have been prioritised on suitable routes and the information pillars with integrated city maps contain information on any obstacles, such as steps and inclines.